Metricool's value proposition is remarkable: a free plan that includes analytics for all major social platforms, ad account analytics (Facebook Ads, Google Ads, TikTok Ads), and competitor tracking for up to 5 competitors — capabilities that cost $200+/month on Sprout Social. For freelance social media managers and small agencies, Metricool provides a complete analytics and scheduling solution at 70-80% less than Hootsuite while covering more ad platforms. The auto-scheduling Smartlinks feature alone drives measurable engagement lift.

Metricool is the fastest-growing social media analytics and scheduling platform, particularly popular with freelance social media managers and small agencies seeking Hootsuite-level functionality at a fraction of the cost. Its competitor analysis, ad account analytics (Facebook Ads, Google Ads, TikT…

Metricool Free Social Media
Metricool Free manages 1 brand with 50 posts/month and analytics for all major platforms.
Bezpłatny
Cena
1
Brands
50
Posts Per Month
Metricool Starter Social Media
Starter covers 2 brands, unlimited posts, AI captions, and 1 year of historical data.
$22/month or $18/month (
Cena
2
Brands
Nieograniczone
Posts Per Month
Metricool Advanced Social Media
Advanced supports 10 brands, white-label reports, team roles, and 2 years of data.
$69/month or $57/month (
Cena
10
Brands
Tak
Team Roles